4 Tips for Customer-Centric Strategies

design thinking with the customer in mind

If you interview at least six to ten customers, you’ll narrow down and be able to define underscoring, recurring issues.

Design Thinking centers around empathy. Create teams to interview customers about their concerns and issues.

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Once you’ve identified the big themes and problems, dig into what they are and what they mean.

Take the customer’s feedback and ideas and build protypes and test them - this should be an iterative process.

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